Detailed Design Delivery for a world-class well site operations platform

HALLIBURTON

Deliverables
Detailed Product Design
Usability testing


Timeframe
13 months (2023–present)


My role
Design Lead

Team
7 core members
Design Lead (part time)
Design Lead* (myself)
Sr. Interaction Designer
Sr. Visual Designer
Subject Matter Expert
Program Manager
Product Manager

Collaborate with Halliburton to provide detailed design delivery on Octiv and Octiv Connect—a well site operations platform suite—delivering a world-class well site product to their clients and employees.

The Ask

Approach

To understand the user needs and design for a technical subject matter as quickly as possible, we ran 2 parallel tracks across 2-week sprints to feed the pipeline while tackling detailed design.

To run with maximum efficiency, we ran 2 parallel tracks of work.

Track 1 - Foundation setting:

Prepare for the work ahead of the roadmap: the design leads (including myself) worked with the client to identify the next priority and collected requirements for the work using sketches and prompts to further understand the use cases and pain points.

Track 2 - Design sprints:

Our 2 designers will create detailed designs—interaction, visual, and annotation—with the goal of a development handoff.

Sketches from requirement gathering sessions

Output

56 weeks

27 sprints

2 rounds of user testing

8 design handoffs

As of May 2024, we’ve partnered with our client for over 56 weeks and have had 8 design handoffs over 27 sprints. Each handoff covers a major feature enhancement or introduces a new functionality. For key features that have changed significantly in the redesigned version, we conducted usability testing with actual users to validate and refine the design.


We introduced 8 major brand new features

Auto Frac Dashboard

Primary view for the frac consultant to monitor the job in the frac van, giving prominence to Auto Frac mode to highlight the technology.

Auto Frac Settings

Configurable settings for each well/stage, marking the introduction of Auto Frac in Octiv Connect for function and marketing purpose

Treatment Comparison

Compare treatments across pads/wells with robust filtering and customizable plot views.

Connectivity Status

View pad connectivity status and receive alerts for critical issues globally, on individual pad cards, and on the pad dashboard.

Auto Frac Feedback

We encourage the frac consultant to rate and provide feedback for each stage, aiming to utilize positive ratings to promote Auto Frac.

Marketing Email Template

Standard template for the team to leverage for updates regarding the OC platform. 

Customizable Views

The ability for users to create and save dashboards with their own plot configurations.

KPI Customization

Customizable KPI selection and order of display on the Frac Overview

Concurrently, we enhanced/reimagined 7 capabilities

UI Kit

In parallel with sprint delivery, we invested design time to harmonize and centralize UI patterns.

Navigation

Enhanced navigation for finding pads from the homepage and Pad section. Increased visibility of Saved Crews on both the homepage and the navigation bar.

Feed and Notifications

User can prioritize and customize notifications for specific crews and operators. Enhanced and clarified function for Feed and Notifications.

Power

Track energy consumption—diesel, gas, and electric if applicable—over a period of time and the overall job.

Post-Job Reports

Download post-job reports in multiple file types to include customizable data: wells/treatments, date and variables.

Email Subscription & Distribution

Both internal and external users can create customized distribution lists, and subscribe to selected topics and variables.

What’s New Modal

Template that highlight new features, key updates and fixes for each release.

Challenge & Remediation

With the specialized, highly technical nature of our work, we rely heavily on frequent collaboration with our stakeholders to understand the users’ mindsets and explore use cases for Halliburton employees and their customers — Completion Engineers, Business Development personnel, Fracturing Consultant, and Treaters.

Internally, we collaborate daily with our subject matter expert in the energy space to ensure accuracy of scenario and data.

We’ve conducted 2 rounds of usability testing, virtually with different user types, and the work has been received positively. The next user testing (tentative July 2024) will be conducted on site with a coded product, in a real job setting.

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